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Money, Money, Money!


Two years ago, the Supreme Court decided that corporations could spend unlimited amounts of money to influence elections.

And that’s exactly what corporations are doing.

The advertising industry estimates that almost $10 billion will be spent on political advertising this year – 40% more than was spent in 2008.

Much of that money is being spent by SuperPACS, in what one observer calls “a conscious outsourcing by Republicans of the single biggest undertaking and expense of any presidential campaign.”

“American Crossroads, Restore Our Future, Crossroads GPS and Americans for Prosperity: Four Republican organizations that have so dominated their party’s presidential advertising that their collective efforts surpass those of their own nominee.  These groups kept the race tight for four months and, for the most part, continue to boost Romney today. Americans for Prosperity did its heavy lifting for Romney back in August and early September; the other three are still on the air in a big way.”

Read “How Super-Group Advertising Kept Romney in the Race” in Advertising Age here.

In these final days of the campaign season, SuperPAC money is also being used to hire paid “field workers” to go door-to-door to get out the vote.

“Conservative groups, most notably Americans for Prosperity, are spending millions of dollars to ensure that as many supporters as possible cast a ballot.  Americans for Prosperity, founded by the industrialist Koch brothers, says it now has more than 100 paid field workers nationwide and about 5,000 volunteers to go door to door. The group plans to spend $130 million this year on all activities. That makes it one of the biggest conservative interest groups involved in the election, boosting the combined get-out-the-vote effort of Mitt Romney’s campaign and the Republican National Committee.”

Read “Activists Pour Cash Into Voter Turnout” in the Wall Street Journal here.

Most of us don’t have unlimited money to spend on political campaigns.  The only way for us to counteract corporate money is by using our voices and our feet. 

Help get out the vote!  Call the AFL-CIO at 603-623-7302 for more information about GOTV phone banks and canvasses.

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About Liz Iacobucci

Liz Iacobucci is the former Public Information Officer for the State Employees’ Association of New Hampshire, SEIU Local 1984. Over the past three decades, she has served in government at the federal, state and municipal levels; and she has worked for both Democratic and Republican politicians.
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